Instantly vs RocketReach
On entry plans, Instantly's verified email is 12x cheaper. Here is the math behind both numbers.
Instantly
Global
US
Check-compliance
| verified email | $0.031 |
| mobile number | no public price |
| contact | $0.031 |
| company record | no public price |
RocketReach
Global
US-focused
| verified email | $0.39 |
| mobile number | $0.32 |
| contact | $0.39 |
| company record | no public price |
Instantly: how we got the email price
$0.031
Single-resource plan
Instantly Credits Growth plan $47/mo (monthly), 1,500-2,000 credits/mo (used conservative floor 1,500); waterfall work-email enrichment, ~1 credit per lead. 47/1500 = $0.0313.
RocketReach: how we got the email price
$0.39
Single-resource plan
Essentials plan $39/mo (monthly), 100 lookups/mo (unlimited email views, lookup is the cap). 39 / 100 = $0.39.
Frequently asked
- Is Instantly or RocketReach cheaper per verified email?
- On each vendor's cheapest paid plan, Instantly is cheaper per verified email: $0.031 for Instantly vs $0.39 for RocketReach, about a 12x difference. Both numbers are decoded from the vendors' own published pricing.
- Do Instantly and RocketReach both sell mobile numbers?
- Only RocketReach has a decoded mobile-number price in the index; Instantly does not publish one we could decode.