Instantly pricing, decoded
Instantly's cheapest decoded price is $0.031 per verified email, 39% below the index median.
How Instantly prices
- Pricing model
- Credit-based B2B lead database (waterfall work-email enrichment)
- Billing
- Monthly or yearly
- Credit model
- Credits reveal B2B leads through a work-email waterfall across 5+ providers. This is the Instantly Credits data product, separate from the Outreach email-sending plans.
- Per-action cost
- About 1 credit per lead / work email revealed
- In the index
- Yes, priced per record
| Plan | Price | Allowance |
|---|---|---|
| Growth | $47/mo | 1,500-2,000 credits/mo, 450M+ leads |
| Supersonic | $97/mo | 5,000-7,500 credits/mo |
| Hyper Credits | from $197/mo | 10K-200K credits/mo |
| Enterprise | Custom | 200,000+ credits/mo |
Instantly's lead-data product (Instantly Credits) reveals B2B contacts from a 450M+ database via a work-email waterfall. On the Growth plan ($47 for 1,500-2,000 credits) a verified work email is about $0.03 using the conservative credit floor. It focuses on work emails, not phones, so the mobile cell stays empty. Note this is separate from Instantly's Outreach email-sending plans.
From Instantly’s pricing page, read 2026-07-04.
$0.031 per verified email
That is 39% below the index median for a verified email.
Instantly Credits Growth plan $47/mo (monthly), 1,500-2,000 credits/mo (used conservative floor 1,500); waterfall work-email enrichment, ~1 credit per lead. 47/1500 = $0.0313.
$0.031 per contact
That is 55% below the index median for a contact.
A contact reveal is the same billable event as revealing the verified email, so the minimal usable contact costs the same as one email. Derived from this vendor's verified_email price.